Tata Motors brings ‘Truck World’ to Kolkata
Date: 11 Sep 2015
Tata Motors hosted its ‘Truck
World: Advanced Trucking Expo’ at Nicco Parks and Resorts Ltd, Salt Lake, in
Kolkata. The expo was inaugurated on September 10. Tata Motors is showcasing its
experience in the trucking business, with latest trucking technologies, vehicle
design, quality, reliability and safety. The event comprises of separate areas
for product display, hospitality, entertainment, engagement activities and
common facilities for customers and visitors.
Tata Motors is showcasing over
29 Medium and Heavy Commercial Vehicles, its own service related brands like
Tata Genuine Parts, Tata Delight and Tata FleetMan. Tata Motors’ key vendors
partners, financers and value-added service providers are also present at the
Expo.
The Advanced Trucking Expo is
also conducting engagement activities and service related workshops for
customers, mechanics and drivers. A truck-art zone will host an artist creating
colorful patterns, depictions, calligraphy of verses on a Tata truck – an
illustration of ‘moving art’ under which various parts of the vehicles have
been decorated differently. Furthermore, various entertainment activities have
also been organized at the location for the families of visitors.
Having attracted a crowd of
over 8000 truckers and their families at Truck World expos held in Gurgaon,
Vijayawada and Salem so far, in coming months Tata Motors also plans to
organise these expos in other trucking centres across the country, with the
next Expo being planned in Bhubaneshwar from Sept 23 to 25.
Source: Tata Motors